Awardaroo Blog | Awardaroo! - Part 5

Your online strategic marketing plan

It’s now three weeks since Google’s Pierre Far announced on Google+ (where else) with this message that a slow rollout of algorithm updates was about to begin. Google wasted no time and we are already beginning to see the results. What is Panda 4.1 Let’s go back a...

Is Your Front Desk a Proactive Front Desk?

Too many hotels feel needed. Their position; city central, seaside, theme park proximity or even their brand can breed complacency. There can be a dependency on a website or a location to do the task of securing the sales. The result. A front desk conversation like...

5 key reasons you should be tracking inbound calls

As part of an effective marketing strategy you should be tracking your phone calls Tracking form completions and other conversions on your website such as pdf downloads is necessary but unless you’re tracking calls you’re only looking at half or less of the picture....

Real-Time Analytics to Reduce Risk

The banking sector faces serious lending risks on an everyday level, but with real-time analytics these risks can be managed, reduced and made more rewarding for the institution. British Arab Commercial bank (BACB) has recently experienced greater success as a result...
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